Strategy + CREATIVE

Building brands, stories, and systems with purpose

Building brands, stories, and systems with purpose

Building brands, stories, and systems with purpose

VIEW WORK
  • Vintage South brand identity
User Image
ALEXA COPELAND

Designer, creative leader

WHO I AM

My work spans brand development, creative leadership, sales enablement, product storytelling, and scalable design systems. The projects that follow reflect both my foundation in brand identity and my evolution into a strategic creative leader working across business, product, and marketing functions.

My work spans brand development, creative leadership, sales enablement, product storytelling, and scalable design systems. The projects that follow reflect both my foundation in brand identity and my evolution into a strategic creative leader working across business, product, and marketing functions.

DOWNLOAD RESUME
SELECTED WORK

M&A design integration

Building a unified Tendo and MDsave brand

Crew Supply Co.

Visual system and packaging for mixology brand

Stocking 51

Environmental design for a dynamic mixed-use destination

Henrie House

Brand identity for a boutique hospitality destination

Video strategy

Designing explainer videos with AI workflows

Calacas Mexican Cuisine

Identity, web, and menu design for an upscale restaurant

User Image
ALEXA COPELAND

Designer, creative leader

My work spans brand development, creative leadership, sales enablement, product storytelling, and scalable design systems. The projects that follow reflect both my foundation in brand identity and my evolution into a strategic creative leader working across business, product, and marketing functions.

DOWNLOAD RESUME